Be Our New Digital Content Creator! 🎥✨

Job Title: Digital Content Creator

Location: Skelmersdale and / or Leyland

We're MFI that are part of the VictorianPlumbing.co.uk Group, and we're undergoing a massive transformation! MFI was once a household name and now is making a triumphant return! Think lovely soft furnishings, gorgeous decor, and everything needed to make a home stylish. We now need a creative powerhouse to bring our brand to life across all digital channels through photos, videos and content.

This is a brand-new role, meaning you'll have the incredible opportunity to truly help shape our visual and written storytelling early on. If you're passionate about photography, a wizard at video, and good with words, get ready to define the look and feel of a legendary brand’s next chapter. If you are into interior design that is a bonus!

Role Duties

You'll be the driving force behind creating engaging, high-quality content that supports our marketing objectives for awareness, engagement, and conversions.

Content Production

• During external product shoots, create photography and video content for social media and lifestyle channels that showcases the products in real-life contexts, using models, influencers, staff, or yourself as required.
• Occasionally organise and execute independent shoots, including photography and video, sourcing talent, arranging locations, and creating UGC-style content for social media.
• Organise models or influencers for shoots when available, including scheduling, briefing, and coordinating to ensure smooth execution.
• Produce a variety of content formats (short-form video, reels, lifestyle photography, behind-the-scenes footage) tailored to different channels.
• Maintain a consistent visual identity and ensure all content aligns with brand guidelines.
• Manage and organise digital assets to ensure content is easily accessible and reusable.

Copywriting & Written Content

• Write engaging and on-brand copy for social posts, product stories, articles, and buying/style guides, following direction from the SEO team to optimise for search.
• Ensure all written content maintains the company’s tone of voice and messaging, keeping it consistent across channels.
• Collaborate with the Marketing Executive and Marketing Manager to align written content with campaigns and social media strategy.

Social Media Support

• Support the Marketing Executive by posting and scheduling content across social media platforms, ensuring all posts reflect the company’s tone of voice.
• Provide creative input and suggestions for social campaigns, trends, and user-generated content initiatives.
• Support engagement monitoring when required, flagging key interactions to the Marketing Executive.

Collaboration & Continuous Improvement

• Collaborate with the Marketing Executive, Marketing Manager, SEO team, and Graphic Designers to ensure content assets meet campaign requirements.
• Stay up to date with trends, tools, and best practices in photography, videography, editing, and digital content.
• Suggest new creative approaches or techniques to improve engagement and content performance.

What You'll Bring to the Table

Essential Skills & Experience:

• Proven hands-on experience in both photography and video creation, including shooting and post-production editing.
• Proficiency with editing tools like Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Lightroom) or similar industry-standard software.
• Strong, demonstrable copywriting skills for different digital formats (social, product, articles/guides) with the ability to maintain the company’s tone of voice across all written and social content.
• Comfortable creating lifestyle/social content with models, influencers, staff, or themselves in real-world contexts, including on-camera scenarios.
• Confident in sourcing, briefing, and coordinating models and influencers for shoots.
• Experience in planning and executing independent shoots, including UGC-style photography and video content.
• A fantastic creative eye for design, powerful storytelling, and brand consistency.
• Highly organised, with the ability to juggle multiple projects, shoots, and deadlines.

• A full UK driving license is required for this role – as you will need to drive to different locations for shoots.

Extra Points If You Have (Desirable):

• A genuine passion for homewares, interior design, or lifestyle content.
• Experience in e-commerce or retail.
• Basic knowledge of SEO best practices for digital content.
• Experience producing written content like blogs, articles, or guides.
• Experience producing content for paid social or long-form video platforms (like YouTube).

Why Join MFI?

We offer a fast-paced, highly collaborative environment where your creativity will be appreciated. This is your chance to build a legacy, shape a beloved brand's digital presence, and have a huge impact from day one. You'll be part of a supportive team with big ambitions and a clear vision for the future.

Ready to start your next creative adventure? Apply today and help us bring MFI more to life!

**This role will be based out of our Skelmersdale and Leyland office with occasional travel in-between. This is a FULL TIME, 40 Hours Per Week 08:30 AM - 17:00 PM role. 

At VictorianPlumbing.co.uk, We're committed to creating a fair and enriching workplace environment that fosters respect and celebrates our differences. This means we don't discriminate based on factors like sex, religion, political beliefs, race, age, sexual orientation, marital status, disability, gender reassignment, or whether you're expecting a child or have recently given birth.

As a Disability Confident Committed Employer, we strive to ensure our recruitment process is accessible to all. If you require any adjustments to participate in the application process, please don't hesitate to let us know at your earliest convenience.

VictorianPlumbing.co.uk is not on the UK Border Agency's Sponsor Register and is unable to sponsor work visas for international applicants currently.